Our Mission

Our customers should stay HEALTHY LONGER.

It feels so good to be able to change our future – with genetics and today‘s biomarkers, we can.

For this reason, I founded HEALTHY-LONGER together with a strong team.


Joanna Ledunger:
Founder & CEO

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For most of us, benchmarking our health values against societal averages is not good enough.

I wish I had known that earlier.


Roland Pfeuti:
Co-Founder & Director

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Our Team

The one-size-fits-all approach offered by the current medical system

is not the answer most of us need to live healthier lives for longer.


Romeo Dumitrescu:

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Thanks to HEALTHY-LONGER’s cutting edge scientific approach,

we can now do something about our personal health long before issues even arise.


Paul Banister:

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I feel like now more than ever, with the impact that the COVID situation

is having on people, we need ways to improve health and mind in a safe and natural way.


Claude-Alain Fournier:

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Who we work with

Our suppliers of convenient and accurate dry blood and dry urine test cards for home use.

Research Centers / Laboratories that perform the biomarker and genetic tests according to our specifications and needs.

Research platforms we use to continuously ensure that our products integrate and validate latest research globally.

Data / Web / IT and Logistics partners located in Switzerland to ensure that your personal data is safely stored in Switzerland and you obtain your tests as swiftly as possible.

Other Partners

The wider Problems we address
with our business

We face mounting problems with our current health and food systems:


We humans develop diseases which could be prevented if we knew our health risks before noticing any symptoms. As a result, cure often comes too late and at a high price to our quality of life.

The root causes of our key health risks which are genetics, nutrition, and lifestyle are often not adequately dealt with by the health system.

To mitigate risks, health data such as blood levels should be analyzed based on individual risk profiles rather than societal averages.


Over 60% of premature deaths are caused by ten illnesses that are curable if detected early.

The health system is focused on expensive cures, not cheap prevention. The economics of the system are increasingly unsustainable.

Processed food which often contains unhealthy amounts of sugar, salt, fats and additives, contribute significantly to our health problems.


The current food system and its impact on the planet are not sustainable.

The quality of our food and the agricultural land respectively have been deteriorating and no longer provide the nutrients that the human body needs in sufficient quantity and quality.

Our Commitments

  • We are committed to the safety and privacy of your data according to Swiss and EU standards (GDPR) Find out more in our Data Protection document or in our GDPR statement.  

    GDPR Statement

    What is the GDPR?

    In 2016 the European Commission approved and adopted the General Data Protection Regulation (GDPR), a new framework for European data protection law. The GDPR is effective as of May 25, 2018 and applies to companies who process Personal Information of individuals in the EU. The GDPR strengthens the rights these individuals have regarding Personal Information relating to them, and seeks to unify data protection laws across Europe, regardless of where data is processed.

    Does the GDPR apply to HEALTHY-LONGER?

    The GDPR applies to virtually all organizations, including HEALTHY-LONGER, that process the Personal Information of EU residents through services offered to them, regardless of whether the organization is physically based in the EU. The GDPR applies to HEALTHY-LONGER because we market and provide our services in Switzerland and in EU Member States.

    HEALTHY-LONGER is committed to GDPR compliance through our robust data privacy and security protections. Our data privacy and security statement, terms of service, sample storage consent document and frequently asked questions all provide information meant to help you understand our practices.

  • We are committed to the protection of environment – find out more about how.  

    Protection of environment

    • We strive to reduce plastic, transportation costs, and environmental impact.
    • We use disposable dry blood/urine cards in slim, recyclable envelopes.
    • You can send your samples with regular mail with minimal environmental impact.
    • Our reports are made available in electronic form only.
  • We are committed to social responsibility.  

    Social responsibility

    • At the heart of our business is a commitment to democratise prevention and health risk management by empowering our customers to understand and proactively mitigate their individual health risks.
    • By promoting prevention, we contribute to lower healthcare costs for society. 
  • We are committed to sustainability of our food system.  

    Sustainability of our food system

    • As our preventive nutrition recommendations are predominantly plant-based, apart from health benefits, we help to combat climate change.